Every company starts as a guess. The goal of the first weeks is to turn that guess into something you can test, name and legally stand behind.
Pick the problem, not the product
Write down who is in pain, how often and what they do about it today. If you cannot describe the workaround, keep interviewing before you build.
Name it and make it real
Choose a name you can own, grab the domain and socials, and form the company. Keel handles the paperwork and asks for approval before anything is filed.
Your first week with Keel
Connect your product context, approve the roadmap Keel drafts and let agents take the first ten tasks off your plate.
Next chapter
How to build